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Trade conservatory roof supplier Europa has seen demand for large, complex and bespoke conservatories rise considerably in the last year. The specialist fabricator supplies installers throughout the South East and MD Glenn Upton believes that the top end of the market represents an exciting opportunity for installers.
Europa’s MD Glenn Upton explains; “The current economic situation may have affected the bottom and middle conservatory market, but homeowners and commercial clients are still spending money at the top end. By targeting this sector our customers have increased sales and profit margins even in this difficult market.”
Capital Windows have been a Europa customer for five years and have been reaping the benefits of this lucrative market. “We are one of the regions most established window and conservatory companies, but when it comes to large or complex conservatories we turn to Europa” explains Capital’s MD Stuart Powell. “Their vast experience in this field is a valuable commodity and they provide full and comprehensive technical support, including structural calculations if necessary”.
Previous projects completed by Capital include a £25,000 bespoke conservatory at the basement of a house to cover a swimming pool. The box gutter was complex and required special fabrication and a portal frame to support the bi-folding doors. Europa engineered and built the roof system on schedule and within budget.
This technical expertise has enabled Capital to win several large and prestigious contracts. “Since working with Europa, we have been winning at least one large-span or specialist conservatory every month which has been a very positive step for our business. As well as technical and manufacturing guidance, they are very customer-focussed and provide excellent support. As a result, our margins have increased and we have been able to make a significant investment in our own window factory.”
Europa’s MD Glenn Upton concludes; “During the current climate, installers really need to think of a new strategy to win more business, and moving into the high-end conservatory market is a smart move. At Europa we provide installers with the ideal opportunity because we have the products and resources to make it happen”
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